The Minimum Design series looks at the major figures in the field of design, creators of objects that have become a part of our daily lives. In this volume V. Fagone and G. Favata look at the work of Italian designer Joe Colombo.
During his brief but prolific career, Cesare "Joe" Colombo became one of the most inventive figures in contemporary Italian design. His futuristic designs included 'micro-living-worlds'; multi-functional objects that aimed to save space and time and accommodate the needs of modern living spaces. These objects led to his Visiona, the 'habitat for the future' that reinvented seating, storage, lighting and other furnishings that reflected his emphasis on change and the possibilities offered by new technologies. All his items were affordably priced and designed for large-scale production and consumption, making him a major player in the evolution of the iconic 'sixties style' that is still prevalent in interior design trends today.