• Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution
  • Letraset: The DIY Typography Revolution

Letraset: The DIY Typography Revolution

£35.00

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  • It’s been four years in the making. Letraset: The DIY Typography Revolution is the first comprehensive history of Letraset, the rubdown lettering system that revolutionised typographic expression
  • The book tells the Letraset story from its early days as a difficult-to-use wet system, to its glory years as the first truly democratic alternative to professional typesetting
  • The book also looks at Letraset’s present-day revival amongst a new set of admirers who recognise the typographic excellence of the system’s typefaces
  • The book comes with a gatefold Letraset timeline. It has an introduction by Malcolm Garrett, and features in-depth interviews with Mr Bingo, Erik Brandt, Aaron Marcus, David Quay, Dan Rhatigan, Freda Sack, Andy Stevens and Jon Wozencroft
  • Essays by Colin Brignall, Dave Farey and Mike Daines – all key members of the Letraset team – provide expert insight into the rise of Letraset as a typographic and commercial powerhouse. A central essay by Adrian Shaughnessy examines the typographic and cultural impact of the system
  • The book’s design is by the Spin team of Tony Brook and Claudia Klat. It uses many rare specimens from Letraset’s past – catalogues, press ads, mailers, storage units, and of course, sheets of classic Letraset typefaces

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