• Typography. Advertising. Book Design
Typography. Advertising. Book Design

Typography. Advertising. Book Design

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  • This book offers a comprehensive view of an area of work from Max Bill that has so far received little attention: typography, advertising and book design.
  • One discovers Max Bill as the tireless creator of highly individual types and commercial logos as well as a designer with a sense of visual humour.
  • Bill pursued two opposing principles and accordingly left behind two lines in his work: a graphic one and a sculptural one.
  • This title is presented with texts by Gerd Fleischmann, Hans Rudolf Bosshard and Christoph Bignens 

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