Magazine B is a South Korean publication which looks in depth at a selection of revered global brands which it deems to be 'well balanced'.
In 1993, Markus and Daniel Freitag first created their own brand of recycled products, FREITAG, using lorry tarpaulins, inner tubes from bicycles and automobile seatbelts.
The Freitag brothers have seen considerable commercial success; yet remain in constant pursuit of a sustainable business cycle.