From Type to Logo: The Best logotypes from around the world
£35.00
Product details
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This beautiful book from Victionary explores the methods of combining the distinct design disciplines required to create a popular logotype.
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These pages showcase a wealth of contemporary examples that demonstrate the importance of clarity, legibility, visual appeal and, with the demands of the online world to contend with, flexibility.
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Full of fascinating examples (the opening chapter presents us with nearly 300 including bold, serif, and san serif), 40 case studies and three in-depth interviews (with Feebles Studio, Toby Ng Design, Brand Brothers and For The People) - this is a beautiful point of reference for budding and working branding professionals alike.
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Size: 190 x255mm (Hardcover), Pages: 272