Innovating with Impact: An Economist Edge by Ted Ladd and Alessandro Lanteri
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- This book is an essential reading for anyone who wants to create, innovate, improve performance, and ultimately, make a difference.
- Innovating with Impact: An Economist Edge by Ted Ladd and Alessandro Lanteri is an engaging guide for top thinkers and entrepreneurs as Ted Ladd and Alessandro Lanteri who then show how to create innovations that deliver customer value. Their Innovation Pyramid describes a strategic process that is rooted in the right cultures and mindsets, leveraging a range of methods, techniques and themes to reach the pinnacle of maximum impact.
- It is a myth to consider innovation the domain of the special few inspired by 'eureka!' moments that always result in brilliant new products. In reality, anyone with the right tools, traits, and methods has the potential to innovate with impact, generating profits and even changing the world.
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